Founder profile
Ricardo Padovan
Founder and strategic lead, RPM Digital Business
Ricardo Padovan is an author, mentor and business strategist with more than two decades of experience in marketing and business strategy and development. He founded RPM Digital Business in Fort Myers in 2019.
At RPM Digital Business, Ricardo leads the strategic direction of work connecting brand positioning, customer acquisition and operations through marketing, AI, automation and digital systems.

Trajectory
Experience across strategy, marketing and business.
2004–2016
Executive leadership at Agência Richards
Strategic planning, campaigns and client relationships.
2016
M + Richards
His participation as a partner in the M + Richards union was publicly reported. This was historical experience before RPM.
2018
EXP Ventures
Evaluated startups and business viability.
2019
RPM Digital Business
Founded RPM Digital Business Consulting Inc. in Fort Myers, Florida.
2021
Published author
Published “Ativação — Códigos do Dono da Vida” through Editora 100% Cristão.
2025 onward
AI and automation
Made AI and automation more central to RPM’s positioning and operating work.
Education and repertoire.
- Communication and Advertising background at FACFITO
- Marketing specialization at Universidade Presbiteriana Mackenzie
- Courses at ESPM and strategic digital planning studies
- Participation in seminars led by Philip Kotler and Ichak Adizes
Institutional roles.
President of the Chamber of Commerce serving Southwest Florida
Director of Innovation and Technology of the Chamber of Commerce of Manatee
Founder initiatives
Work beyond RPM client services.
Activation School
A founder initiative created by Ricardo, separate from RPM client work.
Metanoia
A founder initiative created by Ricardo, separate from RPM client work.
Ativação — Códigos do Dono da Vida
Ricardo’s book, published in 2021 by Editora 100% Cristão.
Previous experience before RPM
Ricardo’s earlier agency context at Agência Richards included work associated with brands such as IBM, Claro, Vivo, Intel, CA Technologies, Nokia and Paris Filmes. These are not presented as RPM clients.
His history also includes B2B marketing leadership at Finesse Global Enterprise.